Local Services Ads

Google Local Services Ads - from your account to your CRM

If you have a Google Ads account with Local Services Ads active, Lynxbe connects to it, syncs enquiries - call, message or booking request - into a CRM record, and lets you set up automatic follow-up and lead assignment without manual work.

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Synced enquiry types - call, message, booking request
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Automatic follow-up channels - WhatsApp, SMS, email
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Lead assignment strategies

What this module actually does

Google Local Services Ads is a Google ad product that only runs on a Google Ads account Google has approved for it, in a service category Google offers there - availability is Google's decision, not Lynxbe's. What Lynxbe does is connect your existing Google Ads account, pull the enquiries it received (a phone call, a chat message or a booking request) and bring them into a CRM record instead of you checking Google's own dashboard. You can set up automatic follow-up for a new lead and an assignment rule for your reps, all under the same customer record that shows every one of their enquiries in the CRM.

What the LSA module actually does

Connect a Google Ads account without switching systems

Connect via OAuth to your existing Google Ads account, pick the customer id that holds your Local Services Ads from the list of accounts the signed-in user can actually see, and the connection is saved for the business.

Automatic sync of enquiries from the connected account

The platform pulls enquiries from the Google Ads API - a phone call, a chat message or a booking request - with contact details, charge status (charged / credited / not charged) and enquiry time, and prevents duplicates by Google's own lead id.

An enquiry that becomes a CRM record automatically

When enabled, every new synced enquiry opens a card on the business's configured CRM board and a customer record with the phone and email received - no manual copying from Google's own dashboard.

Automatic follow-up for a new enquiry

You can set up an automatic follow-up message sent to a new enquiry over WhatsApp, SMS or email - whichever contact method that enquiry actually has - using a template with the name, service and enquiry type.

Automatic lead assignment rules

Define assignment rules by enquiry type, category, service, day of week and time, and the platform assigns each matching enquiry to a rep by rotation, at random, or to the first rep in the pool - no manual distribution.

An enquiries dashboard, trends and cost per lead

Stats by enquiry type and charge status, an enquiry funnel, a daily trend over time, and cost per lead (CPL) with monthly budget tracking - when there is no real cost on record, the platform shows that honestly instead of making up a number.

All-in-One Platform

One Platform. Everything Connected.

Every module works together seamlessly. Your data flows automatically between CRM, Booking, Payments, Communications, and more.

No More Switching Apps

Everything you need in one place. No juggling between 10 different tools.

Automatic Data Sync

Customer data, bookings, payments, and communications sync automatically.

Lynxbe

Smart Automation

Create workflows that span multiple modules. Book → Invoice → Remind → Follow-up.

Unified Analytics

See your entire business performance in one dashboard with cross-module insights.

Smart Integrations

See How Modules Work Together

Click any connection to see how two modules combine to create powerful automations

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WhatsApp + CRM

See full customer history when they message. Auto-tag contacts, track conversations, and personalize responses based on purchase history.

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Booking + Invoicing

Auto-generate invoices when appointments complete. Send payment reminders, track revenue by service, and reconcile automatically.

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Payments + Booking

Collect deposits at booking time. Deposits and reminders can reduce no-shows. Process full payments, offer installments, and manage refunds.

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AI + WhatsApp

24/7 intelligent responses. Answer FAQs, book appointments, send quotes - all automatically while you sleep.

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Contracts + Payments

Auto-trigger payment collection when contract is signed. No chasing clients - funds transfer on signature.

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Automation Flows

Build powerful workflows: New lead → WhatsApp welcome → Book demo → Send contract → Collect payment → Add to CRM.

Real Example: The Perfect Customer Journey

1Customer books via website
2Confirmation sent via WhatsApp
3Reminder SMS 24h before
4Service completed
5Invoice auto-generated
6Payment link sent
7Review request automated

Zero manual work. Every step automated.

Power Combinations

See how 3 and 4 modules create complete business workflows

3 Modules
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Smart Booking Experience

Booking + WhatsApp + CRM

Customer books online → WhatsApp confirmation with their name from CRM → Personalized reminder with past service history → Post-visit follow-up based on preferences

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Automated Billing Cycle

Invoicing + Payments + Email

Invoice generated → Payment link embedded → Email sent → Reminder at 7 days → Thank you email on payment → Receipt auto-delivered

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24/7 Smart Scheduler

AI + WhatsApp + Booking

Customer messages at 2am → AI understands intent → Shows available slots → Books appointment → Confirms instantly → No human needed

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Smart Call Center

Voice + CRM + Analytics

Call comes in → Customer card pops up with full history → Agent sees previous purchases & preferences → Call logged automatically → Analytics tracks call duration, outcomes & agent performance

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Multi-Channel Reminders

SMS + WhatsApp + Booking

Customer books appointment → WhatsApp confirmation sent → SMS reminder 24h before → WhatsApp reminder 1h before → No-show? Auto-reschedule message sent on both channels

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Omnichannel AI Support

Voice + WhatsApp + AI

Customer calls → AI voice assistant answers → Can't resolve? Transfers to WhatsApp for detailed help → AI continues conversation seamlessly → Full transcript saved

4 Modules
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Complete Service Business

CRM + Booking + Invoicing + Payments

New customer added to CRM → Books service → Appointment completed → Invoice auto-generated with customer details → Payment collected → History updated in CRM

From first contact to payment - fully automated
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Intelligent Customer Engagement

CRM + AI + WhatsApp + Analytics

AI identifies high-value customers in CRM → Sends personalized WhatsApp offers → Tracks engagement → Analytics shows ROI → AI optimizes next campaign

Self-improving marketing that gets smarter
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Deal Closing Machine

CRM + Contracts + Payments + Email

Lead marked 'ready' in CRM → Contract auto-generated with details → Sent for e-signature → Payment triggered on sign → Welcome email sent → Deal closed

Close deals while you sleep
FAQ

Google Local Services Ads to CRM FAQ

Does Lynxbe run my Local Services Ads campaign+
No. Local Services Ads is a Google product that only runs on a Google Ads account Google has approved for it, in a service category Google offers there - that is Google's decision, not Lynxbe's. Lynxbe connects to your existing account and brings the enquiries it received into your CRM; it does not create, configure or manage the campaign in Google.
How do enquiries from the connected account get into the system+
After connecting a Google Ads account and choosing the customer id that holds your LSA, the platform pulls new enquiries from the Google Ads API - a call, message or booking request - with contact details and charge status, and prevents duplicates using Google's own lead id.
Does an enquiry automatically become a CRM card+
Yes, if that is enabled in the module settings. Every new enquiry opens a card on the business's configured CRM board and a customer record with the details received. Without that setting, enquiries still sync and appear in the enquiry list, just without an automatic CRM card.
Can I send an automatic follow-up message to a new enquiry+
Yes, you can set up a message template sent automatically to every new enquiry on the configured channel (WhatsApp, SMS or email), matched to whichever contact method that enquiry actually has. With no active setting, no message is sent.
Can enquiries be assigned to reps automatically+
Yes. You can define assignment rules by enquiry type, category, service, day and time, and the platform assigns every matching enquiry to a rep by rotation, at random, or to the first rep on the list - no manual distribution.
Which plan includes the LSA module+
The Local Services Ads module is included in the Lynxbe Growth, Pro, Enterprise and Restaurant plans, subject to the business connecting its own Google Ads account with Local Services Ads active.

Integrations with the tools your business already uses

Google Meta WhatsApp Stripe Zoom HubSpot monday.com Airtable Zapier Priority Explore our marketplace
Want to see your own LSA enquiries land in a CRM card

We will show you how an enquiry from your connected Google Ads account becomes a CRM record, with optional follow-up and assignment to a rep.

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